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\t\t\t\t\t\t\t\t\tDana White Hits Back at Eddie Hearn: \u201cI\u2019m Producing the Entire Event\u201d After Fury-Joshua Claim<\/span>\n\t\t\t\t\t\t\t<\/li>\n<\/ol>\n Dana White has rejected Eddie Hearn\u2019s claim that his handling of Anthony Joshua vs. Tyson Fury has been a \u201cPR disaster,\u201d insisting he is promoting and producing the December 11 event in Cardiff despite missing its London launch press conference. The UFC CEO says UFC will handle production of the show, while Hearn maintains White cannot be involved without Matchroom\u2019s approval. <\/p>\n Dana White says his absence from the Anthony Joshua vs. Tyson Fury press conference did not change his involvement in the event, responding after Eddie Hearn branded the situation \u201cone of the greatest PR disasters in boxing.\u201d The long-awaited heavyweight fight, set for December 11 in Cardiff, was formally launched in London on Wednesday. Joshua promoter Hearn and Fury promoter Frank Warren appeared alongside the fighters, but White was not there. His name and Zuffa Boxing were also absent when the listed promotional partners were announced. The British Boxing Board of Control has listed Queensberry, Matchroom and Sela among the event\u2019s promoters. <\/p>\n White was speaking while promoting UFC 332 when asked why he missed the London event. He pointed to a tight schedule after Tuesday\u2019s Dana White\u2019s Contender Series, plus travel from the United States. \u201cI had the Contender Series yesterday, I had to be here today,\u201d White said. \u201cI fly a lot, but that\u2019s a little bit of a rough trip.\u201d White then challenged Hearn\u2019s \u201cPR disaster\u201d line by setting out what he says is UFC\u2019s role behind the scenes. <\/p>\n Dana White explains missing Fury vs. Joshua press conference, firing back at Eddie Hearn’s “PR disaster” claims<\/p>\n “I had the Contender Series yesterday, I had to be here today. I fly a lot, but that’s a little bit of a rough trip. And not only am I promoting the fight, we’re\u2026 pic.twitter.com\/LDTlAUrWJF<\/a><\/p>\n \u2014 Red Corner MMA (@RedCorner_MMA) October 1, 2026<\/p>\n \u201cNot only am I promoting the fight, we\u2019re producing the fight too,\u201d White said. \u201cUFC is gonna produce the show. I don\u2019t know how that\u2019s a PR disaster. I\u2019m right.\u201d <\/p>\n The argument has run since the fight was confirmed last week. White has repeatedly described himself as part of the promotion, while Hearn has said Joshua\u2019s contract prevents White or Zuffa from taking a formal role unless Matchroom agrees. <\/p>\n Hearn said after the press conference: \u201cIt\u2019s a load of bollocks.\u201d He added, \u201cTurki is partners with Dana and Nick Khan. He wants them involved in the event, contractually they can\u2019t be unless I allow them to be involved.\u201d Hearn said White\u2019s camp had mishandled the issue publicly. \u201cThese guys, Dana, etc just played it all wrong,\u201d he said. \u201cI\u2019m not even going to sit here and slag it off because what\u2019s happened to them over the last seven days has been one of the greatest PR disasters in boxing.\u201d <\/p>\n Before the launch, Hearn had been even more direct: \u201cDana White cannot be involved with this fight promotion. Netflix clearly didn\u2019t get the memo. No one talks to each other.\u201d He said his discussions with Sela and Turki Alalshikh had made the position clear: \u201cDana White is not involved in the fight. You\u2019ve got a contract that says that.\u201d <\/p>\n White did not soften his response when asked about Hearn\u2019s stance. He said the point was simple: he is working on the event and UFC will produce it. \u201cWas I lying? Was I wrong? Am I not the promoter?\u201d White said. \u201cAm I not producing the entire f-g event? The answer is yes.\u201d He then accused Hearn of trying to turn the disagreement into a public contest. <\/p>\n Dana White: “Am I not producing the entire fucking event? The answer is yes. I think the difference between me and Eddie is, Eddie’s trying to win some kind of PR battle\u2026He likes to talk a lot. Talking a lot will get you in a lot of fucking trouble.”pic.twitter.com\/AOnNluS2oL<\/a><\/p>\n \u2014 Jed I. Goodman \u00a9 (@jedigoodman) October 2, 2026<\/p>\n \u201cI think the difference between me and Eddie is Eddie\u2019s trying to win some kind of PR battle,\u201d White said. \u201cEddie likes to see himself on interviews. He likes to talk a lot. Talking a lot will get you in a lot of f-g trouble.\u201d For now, Fury vs. Joshua remains on schedule. Though the public picture remains untidy, as Hearn says White has no authorised promotional role, while White says his work extends from promotion to production. The fight itself is settled but the credits are still being argued over.<\/p>\n Dana White responded to Eddie Hearn after he called his absence from yesterday’s Fury vs Joshua presser a “PR Disaster”<\/p>\n “Not only am I promoting the fight, we’re producing the fight too. UFC is gonna produce the show. I don’t know how that’s a PR disaster. I’m right.” pic.twitter.com\/usgvo6bazg<\/a><\/p>\n \u2014 Championship Rounds (@ChampRDS) October 1, 2026<\/p>\nDana White Fires Back At Eddie Hearn Over Fury-Joshua \u201cPR Disaster\u201d Claim <\/h2>\n
Dispute Over Dana White\u2019s Role <\/h2>\n
White: \u201cWas I Lying?\u201d <\/h2>\n