\n<\/p>\n
Spotify has secured a new multiyear agreement with Joe Rogan, keeping licensing rights and advertising sales for The Joe Rogan Experience.<\/strong><\/p>\n People familiar with the matter say the terms resemble the previous contract, which included an earnout estimated at $250 million.<\/p>\n Rogan said the relationship suits him:<\/p>\n The partnership with Spotify has been an amazing fit, and they\u2019re incredible to work with. I\u2019m extremely happy and excited to continue with them for years to come.<\/p>\n The show\u2019s reach supports the deal.<\/p>\n Edison Research has ranked it No. 1 U.S. podcast every year since 2019, and it counts more than 18 million followers on Spotify and over 21 million on YouTube. Recent YouTube numbers show a cooler trend: the main channel added 44 million views over the last 30 days and the clips channel added 18 million, a sharp drop from the roughly 60 million the main channel averaged in 2024.<\/p>\n Spotify first signed Rogan in 2020, paying more than $100 million for exclusive rights. It loosened that arrangement in early 2024, renewing the deal while letting the show return to platforms such as YouTube. That stance was tested in 2022, when Neil Young pulled his catalog over what he called vaccine misinformation on the show. Spotify, which now counts 300 million premium subscribers, presents the show as a growth driver and says guests gain exposure that sends listeners to their work elsewhere.<\/p>\n Jordan Newman, the company\u2019s head of content partnerships, pointed to the show\u2019s durability:<\/p>\n Joe has built something incredibly enduring, and his show continues to resonate with a massive global audience because there\u2019s simply nothing else like it.<\/p>\n \n \ud83d\udca5 What if slowing down was the fastest way to win?<\/p>\n \ud83d\udcad Tired of Getting Smashed by Younger, Stronger Grapplers?<\/p>\n It\u2019s not your age. It\u2019s your strategy.<\/p>\n If you\u2019re a passionate grappler over 35 who\u2019s sick of getting outpaced, outmuscled, or out-cardio\u2019d by opponents half your age \u2014 this 120 page e-book<\/strong> was made for you.<\/p>\n \ud83d\udd13 Unlock the Power of Sloth Jiu-Jitsu:<\/p>\n \n Tired of waking up sore and burnt out after lifting?
Its weekly U.S. audience reached roughly 28.4 million in the second quarter of 2026, compared with 6.6 million at the start of 2020.<\/p>\n
Rogan and his team have kept full editorial control throughout, with Spotify staying hands-off on content.<\/p>\n
Spotify backed Rogan, and Young returned to the platform in 2024.<\/p>\nSloth Jiu-Jitsu: The Ultimate Guide for Calmly Beating Bigger, Younger Opponents <\/h2>\n
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